A trusted name in New Zealand’s machine tool sector is using its existing reputation to propel it into an exciting future.

For nearly half a century Leabourn & Rose has delivered high-quality machine tools, expert guidance and unparalleled after-sales support.

That’s not changing, but as the second generation of the Leabourn family takes the reins, the company is pivoting to a bold new identity that reflects its expanded expertise, strong commitment to innovation and cutting-edge technology, and alignment with the needs of clients in an increasingly competitive and highly technical market.

A bold new era in machine tools

Andrew Leabourn is now the sole director of rebranded LERO Innovation Ltd.

Proud of the legacy of his father, he’s also excited to continue Kevin’s commitment to ensuring the business continually evolves.

“It’s more than a name change. It’s where we are headed.

“This is a strategic evolution that aligns us with modern manufacturing and while we continue to provide top-tier machine tools and the services that our clients trust, we are broadening our focus to include automation, consultancy, integration and maintenance.”

Expanded expertise that helps business thrive

Advanced technologies increase profitability, efficiency and streamline production, but also require advanced support. LERO Innovation’s partnership with customers means they can remain globally competitive, address labour shortages, streamline production and enhance workplace safety.

The in-house expertise now goes beyond just supplying the machines.

Installation, seamless integration of automation into existing workflows and training to maximise efficiency are all part of the new-look LERO Innovation Andrew is excited to offer clients.

“Additionally, our preventative maintenance programs and comprehensive technical support is available both online and on-site to ensure our clients’ operations run smoothly and without interruption.”

Smarter. More efficient. Sustainable.

They are not just buzz words, but essential strategies to stay ahead.

Agility is key

Andrew says the company has consistently been at the forefront of the industry, since its establishment in 1978. This is the next chapter in its continuous evolution.

It’s never been more important for businesses to be agile and forward-thinking.

“From your everyday machine tools, robotics and automated production lines to smart manufacturing strategies, our mission is to empower clients with future-ready solutions.”

A commitment to excellence

“While our name has changed, our dedication to quality, reliability, and exceptional service remains the same.

“We are pushing the boundaries of innovation while staying true to our legacy of excellence. My team and I are looking forward to embarking on this new chapter with you.”

LERO Innovation Ltd – Where the Future of Engineering Begins.